Account Director – Head of Accounts

Who You Are

You are an Accounts Director. You manage and oversee the key clients of the agency and is the main representative of the agency to them. Equipped with experience, you ensure that the accounts you cover are managed properly and effectively, meeting all the requirements, and ensuring client satisfaction that will secure the retention and expansion of the business. You also aid in expanding the agency’s business within the accounts you handle, opening referrals leading to portfolio expansion.

As the Head of Accounts, you supervise all accounts lead in ensuring that their handled accounts are well-served and the business relationship with them is expanded. You oversee coming up with processes, trainings, and ways of working that will elevate the management skills of all the supervised accounts lead.

What You Do

As Account Director

  1. Meeting and liaising with clients to discuss and identify their requirements.
  2. Working with the account leads to brief media, creative and research staff and assisting with the constant formulation of marketing strategies necessary to ensure client needs are met.
  3. Ensuring the daily operations of all the live clients are well on track.
  4. Maintain good relationship with the clients and acting as the link between the client and the advertising agency by maintaining regular contact with both and ensuring that communication flows effectively.
  5. Lead the accounts by overseeing the execution of all marketing initiatives.
  6. Open new opportunities to expand the agency’s business across all the accounts.
  7. Negotiating with clients and agency staff about the details of campaigns.
  8. Handling budgets, managing campaign costs, and invoicing clients.
  9. Writing client reports and monitoring the effectiveness of campaigns, ensure that account KPIs are constantly met and often exceeded.


As Head of Accounts

  1. Rallying the accounts team to ensure consistent and high-level service with our clients
  2. Coming up with ways of working that the team can adapt to make the daily account servicing operations smooth and efficient
  3. Directly report to the managing director on the overall P&L attainment of the company target and for the individual attainment of the Accounts KPI
  4. Act as the direct supervisor of the accounts, approving leaves and offset which will consider the assurance of uninterrupted business operations.
  5. Approve budgets within your level, ensuring the company’s best interest in terms of finding the best possible cost, and eliminating unnecessary expenses
  6. Act as the lead of accounts across all esteemed clients, ensuring good business relationship and the expansion of business within the existing clients.


What You Are Good At

  1. You have expertise on account management and experience on successfully executing the marketing campaigns of all the projects handled.
  2. You have strong interpersonal and communication skills that enables you to rightfully represent the agency and manage the client’s needs and expectations.
  3. You have a strong understanding about marketing and advertising; can develop a strong communication strategy that will answer the client’s needs.
  4. You have strong leadership skills that will enable you to rally both the accounts and the creatives team to reach their goals in ensuring progressive agency work, both in terms of ingenuity, brilliance, and flawless campaigns executions
  5. You have good business acumen that can enable you to understand the business goals of each account and contribute to the business goals of the agency
  6. You have resolve and authority to discipline your supervised team, while ushering them and training them to be powerful account managers as well.
  7. You have strong resilience that enable you to deal with problems and constructive criticism.
  8. You have strong problem-solving skills, is able to work under pressure and assimilate large quantities of information quickly, while maintaining attention to detail.
  9. You have enthusiasm about the industry with a real desire to keep up to date with new developments in the media and come up with ways to ensure the best practices are executed within your handled accounts.

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